Expand eCommerce opportunities by developing successful multichannel digital retail strategies aligned to shoppers' changing paths to purchase.
  • Amazon: The five slides you need
    Check out Kantar’s overview of Amazon for a SWOT analysis, shopper profile, financial review, summary of key initiatives, and implications.
  • dCom Essentials: How Progressive Web Apps power consumer-centric experiences
    In the race for omnichannel success, enabling everywhere conversion is vital. Now, a new technology ...
  • Brands exit Amazon in search of better alternatives, Part 1
    While high street retail views Amazon as an all-powerful threat, for brands the relationship is more nuanced. Going into 2020, brand online activation ...
  • The Retail Reveal: Blockchain technology - evolutionary retailing
    Blockchain is one of the most exciting and disruptive technologies to hit the industry in years. The Retail Reveal examines its main operational ...
  • Alibaba: The five slides you need
    Understand the essential features of one of the world's most advanced retail ecosystems with this concise overview of Alibaba's core areas of ...
  • US eCommerce outlook: Category group forecasts
    See Kantar’s U.S. online and in-store category spending forecasts to 2024. In addition, gain access to all data and charts for 15 online categories.
    

Identify and leverage emerging trends in digital retail, technology, supply chain, and marketing to grow eCommerce and better target shoppers across multiple channels.

Interactive Chart: Amazon and Prime Penetration

Amazon's rise as a retail force has been swift and steady. To better understand the growing reach of Amazon among shoppers, use this interactive graphic to see the multi-year trend in shopping Amazon.com and Prime membership.
Line: Percent of U.S. Households Shopped Amazon.com during Past Four Weeks
Bars: Percent of U.S. Households with Amazon Prime Membership*

Understanding Pure Play Retailers

 
Summary Slides

Amazon North America Q4 2019 Results

18 Feb 2020

By: Rachel Dalton.  14 Slides

This slide summary report evaluates the Q4 2019 financial results, highlights key North America initiatives, and discusses implications for suppliers.

 
ARTICLE

Coronavirus outbreak impact on China consumption

14 Feb 2020

  By: Kantar Worldpanel

With Chinese retail paralysed by the COVID-19 epidemic, Kantar Worldpanel China has conducted an in-depth nationwide consumer survey on changing behaviours and attitudes during the outbreak.

 
Summary Slides

Amazon International: Q4 and FY 2019 results and analysis

13 Feb 2020

By: Harriet Leach.  15 Slides

As massive investment in one-day delivery pays off at the back-end of 2019, Kantar considers where Amazon will target next in its overseas operations and where suppliers and brands need to focus to ensure continued growth with the ecommerce giant.

 
Followers: 149

The latest data from Kantar Worldpanel shows that spend in fast moving consumer goods (FMCG) in urban China grew by 5.3% in 2019, up by 0.2ppt compared to the previous year. Despite slower economic growth and trade tension with the US, retail sales growth released by the government maintained ...

 
Five Slides

Amazon: The five slides you need

7 Feb 2020

By: Rachel Dalton.  8 Slides

Check out Kantar’s overview of Amazon for a SWOT analysis, shopper profile, financial review, summary of key initiatives, and implications.

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The Shoppers' Evolving Path to Purchase

 
Followers: 28

Metro closed its first quarter of 2020 on December 21, 2019 with 1.3% sales growth versus Q1 2019, amounting to CAD4.0 billion. These sales incorporate same-store food sales of 1.4% and food basket inflation of 2.0%. Accounting for the shift in Christmas sales, same store food sales would have ...

 
Followers: 374

Kantar, in collaboration with MediaCom China, has published the whitepaper Decoding Desire in the China Luxury Social Ecosystem. A large-scale research project was undertaken to unlock the formula luxury brands need to activate their social media effectively from an audience-first approach. ...

 
Summary Slides

eCommerce ON: What's driving UK shopper choice?

22 Nov 2019

By: Kelly Petropoulou.  19 Slides

Using exclusive survey data, the latest in Kantar’s eCommerce ON report series takes a deep-dive into UK shoppers’ chief concerns when shopping online and evaluates which retailers are performing best against the chief KPIs for best-in-class eCommerce practice.

 
Summary Slides

Selling alcohol online

17 Oct 2019

By: Kate McGee.  15 Slides

We look at the challenges and opportunities retailers and suppliers face in this fast-growing, but highly regulated and complex category.

 
Summary Slides

The Retail Reveal: Quick-service restaurants - New brand opportunities from sector transformation

14 Oct 2019

By: Kantar Research Team.  18 Slides

Understand how change in the QSR space is opening up new areas to play for suppliers as evolving touchpoints and the need to satisfy different consumer missions create a variety of differing demands from the channel's leading players.

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Developing Multichannel Strategies

 
Summary Slides

New shopper touchpoints

19 Feb 2020

By: Clara Elbaz.  24 Slides

Innovative grocery models are disrupting the shopper journey and the path to purchase for modern consumers. This report details the how retailers are changing the experience across multiple touchpoints and considers where brands should be present to maximise conversion opportunity.

 
Summary Slides

Poland market report

18 Feb 2020

By: Kantar Research Team.  27 Slides

Kantar takes a deep dive into Poland, where local and international players fight in an increasingly competitive space marked by a powerful discount channel and shifting shopper demands. Lean how best to position your offer to succeed in this key CEE market.

 
Followers: 28

Ahold Delhaize USA posted strong overall growth, and particularly significant online growth, in its fourth quarter and fiscal year 2019. Q4 2019 net sales increased 2.7% to reach USD11.47 billion. Same-store sales excluding gas increased 2.3% and 2.6% when adjusted for weather events that impacted ...

 
Summary Slides

The Retail Reveal: Pop-up evolution

10 Feb 2020

By: Kantar Research Team.  20 Slides

Temporary retail spaces are moving on from being extensions of marketing strategy to becoming ways to define a retailer’s ethos, finesse shopper engagement or bring online initiatives offline. Our latest Retail Reveal examines ways in which these spaces are being used in new and innovative ways.

 
Summary Slides

Drug spotlight: The expanding mental health opportunity in retail

6 Feb 2020

By: Ben Antenore.  23 Slides

As younger cohorts become independent household shoppers, there is an expanding opportunity to help them manage their mental health through retail.

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Staying Ahead of Emerging Trends

 
Followers: 149

As the coronavirus epidemic developed, Chinese consumers became even more focused on their health. In addition to taking physical exercise, people are also looking to supplement their diets and improve their immunity through healthy food. In China, dairy products are widely recognised as having ...

 
Followers: 149

In a society with so much focus on millennials, we have almost forgotten another, even more promising generation: seniors. Brands and distributors have not yet developed customer relations adapted to the over-55s and there are few specific offers that appeal to rather than stigmatise the elderly. ...

 
Followers: 471
BLOG POST

Multimodal shopping

10 Feb 2020  By: Ray Gaul

Retailing in the Week Ahead, Week 7 Everyone loves a good macrotrend. Think ageing, urbanisation, sustainability, retailtainment, and so on. I find it relatively easy to make the leap from macrotrend to implication and I think most of us do. For example, if populations are getting older, logically ...

 
Summary Slides

Hidden gems of the grocery channel: Q1 2020

7 Feb 2020

By: Kantar Research Team, Tory Gundelach.  21 Slides

The Hidden Gems series highlights ideas and themes from smaller retailers that Kantar does not regularly track. Read about this quarter’s innovation and developments in store formats, digital/technology, and sustainability initiatives.

 
ARTICLE

Who will move first on cryptocurrency?

29 Jan 2020

  By: Kantar Analyst

Virtual currencies are now being taken seriously by major governments and leading online platforms. How real is the possibility of its introduction, and what might that mean for retail and its suppliers?

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