Digital Insight Center

Expand eCommerce opportunities by developing successful multichannel digital retail strategies aligned to shoppers' changing paths to purchase.

Latest News

Blogs

 
Followers: 122

Kantar Worldpanel, the global market leader in consumer panels, reports that the total spending of the fast moving consumer goods (FMCG) grew by 6.9% in the 12 weeks to 14 June, compared to the same period last year. Stronger growth in Q2 is thanks partly to the 18-day-long online discount ...

 
Followers: 327

Prime Day 2019 did not disappoint. There were high profile launches, experiential promotions, and key connections across the Amazon ecosystem. The event was a win for Amazon – with revenue surpassing $5 billion in one day – but they weren’t the only winners. Retailers across ...

 
Followers: 443

Retailing in the Week Ahead – Week 29, 2019 At the start of Ultrafresh season, we introduced four tradeoffs that retailers need to make when investing in Ultrafresh solutions. The first was space. The second was expertise. Today we will discuss the third and fourth – the level of ...

 
Followers: 253

Last week, Amazon kicked off Prime Day 2019 with a livestreamed concert headlined by Taylor Swift, following in the footsteps of Alibaba’s Singles Day (Figure 1). In doing so, Amazon set the stage for its fifth annual event, one clearly focused on blending shopping and entertainment in ...

 
Followers: 80

Amazon’s self-created discount frenzy, Prime Day, is much-hyped every year, even though it is, essentially, just a sale. It has reinvented the sales calendar, igniting what is otherwise a torrid time of year for retail through artificial demand, forcing others to get in on the act for ...

 
Followers: 122

In 2018, 96% of FMCG growth took place outside hyper and supermarkets, eCommerce grew 20%, discounters have been appearing almost everywhere, and new hybrid retail formats are becoming more common place around the globe. While GDP growth has been stable in recent years, growing on average +3.5% ...

 
Followers: 259

Amazon officially announced July 15-16 as the dates for this year’s Prime Day event. Here is what you can expect. In a recent survey run in collaboration with Profitero, we found that more Prime members expect to shop Amazon on Prime Day than last year (Figure 1). Of those who plan to ...

 
Followers: 80

Alibaba has taken another giant leap forward towards its ambition of becoming the world’s fifth-largest economy by 2023, becoming a truly global titan of commerce. A crucial element of realising this is attracting more global brands, large and small, to its platform. This has just become ...

 
Followers: 265

With a little over a month to go before Kantar’s annual Drug Channel Workshop, our team has been busy exploring the latest trends in an ever-changing drug channel. This event is a planning session that will help established brands maintain their strategic position and help smaller brands ...

View All